We take your privacy seriously and want you to feel confident when using our website or contacting our electricians. This Privacy Policy explains what personal information we collect, how we use it, and the choices you have. It is written in a clear, straightforward way while meeting GDPR requirements.
1. Who We Are
We are Assured Electricians Worcester, a local electrical company providing installation, repairs, testing and related services. If you have questions about this policy, you can contact us at:
- Email: info@assuredelectriciansworcester.co.uk
- Phone: 01905 971119
- Address: 2 Copenhagen Street, Worcester, WR1 2HB
2. Information We Collect
We collect information in three ways:
a) Information you provide directly
This includes details you enter into our forms or give us when contacting us:
- Name
- Email address
- Phone number
- Address/postcode (for quoting and booking)
- Any additional information you choose to share about your electrical needs
b) Information collected automatically
When you visit our website, we may collect:
- IP address
- Device type and browser
- Pages viewed and time spent on the site
- Cookies and similar technologies (see our Cookie Policy)
This helps us keep the website running smoothly and understand how visitors use it.
c) Information from third parties
If you contact us through social media, online directories, comparison websites, or lead-generation platforms, they may share your enquiry details with us.
3. How We Use Your Information
We only use your personal data when we have a lawful reason to do so. Your information may be used to:
- Provide quotes and respond to your enquiries
- Arrange appointments, visits or call-outs
- Carry out the electrical work you have requested
- Improve our website, services and customer experience
- Send updates or service reminders (only with your consent)
- Maintain internal records for accounting and legal requirements
We do not sell your data. We do not pass your details to unrelated third parties for marketing.
4. Legal Basis for Processing
We process your information under the following GDPR bases:
- Contract – to provide the services you have requested
- Legitimate interest – for responding to enquiries, improving our website and preventing fraud
- Legal obligation – maintaining records and complying with regulatory requirements
- Consent – for optional marketing or cookie preferences
5. How Long We Keep Your Information
We keep your personal data only for as long as necessary:
- Enquiries: up to 12 months
- Customer records: up to 7 years (for accounting and legal purposes)
- Cookie data: according to your preferences (see Cookie Policy)
You can request deletion sooner, where applicable.
6. Sharing Your Information
We only share your data when necessary:
- With team members who need the information to carry out your work
- With trusted service providers such as accountants, booking systems or email platforms
- If legally required (for example, by HMRC or a court request)
All partners who receive your data are required to keep it safe and in compliance with GDPR.
7. Your Rights Under GDPR
You have the right to:
- Access the personal data we hold about you
- Request corrections to inaccurate information
- Request deletion of your data (where legally possible)
- Restrict or object to certain types of processing
- Withdraw consent for marketing at any time
- Request a copy of your data in a portable format
To exercise these rights, contact us at: info@assuredelectriciansworcester.co.uk.
8. How We Keep Your Data Safe
We use a range of security measures to protect your information, including:
- Secure hosting
- SSL encryption
- Access controls
- Regular monitoring of systems
While no system is ever 100% secure, we take every reasonable step to safeguard your data.
9. Third-Party Links
Our website may include links to other websites. We are not responsible for their privacy practices. We recommend reviewing each site’s privacy policy before providing any personal information.
10. Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will always be published on this page.
If You Have Any Questions
If you want to know how we handle your data or need help understanding any part of this policy, please get in touch. We’re always happy to explain things clearly and help you feel confident about how your information is used.
